Whole Milk is (Excruciatingly Close to Being) Back

It’s so close you can almost taste it.

Senate passage of the Whole Milk for Healthy Kids Act means all that remains is for the House of Representatives to bring it to the floor for a vote. And the House vote should be a foregone conclusion: In 2023 the chamber passed it overwhelmingly, and if anything, political support should be even stronger this time.

Whole milk will be back in schools, and that’s another cause for holiday cheer. Nutrition science over the past decade has shown its place in a healthy child’s diet. And consumers are speaking ever-more-loudly in its favor. To put it in a graphic: Using USDA data, below are the market shares of unflavored whole, 2%, 1% and skim milk in 2012 — the year federal rules changed to keep whole milk out of federal nutrition programs…

…and in 2024, after a dozen years of “healthier” options in schools.

The science has spoken. And as shown above, consumers have spoken, increasingly turning to whole milk at home even as schools labor under restrictions. We at NMPF have spoken, and spoken, and spoken, again and again. And you can speak too, via our call-to-action that helps you write your House member as an advocate for whole milk.

It’s time. In fact, it’s long past time. But it’s about to happen, and you should be a part of it. Write your lawmaker, raise a glass — and look forward to better school nutrition in 2026.

 

NMPF, USDEC Praise Bipartisan Call for USMCA Dairy Enforcement

The National Milk Producers Federation and the U.S. Dairy Export Council commended 74 House lawmakers today for sending a bipartisan letter urging the U.S. government to leverage the U.S.-Mexico-Canada Agreement (USMCA) 2026 Joint Review to address concerns over the deal’s dairy provision implementation.

The letter to United States Trade Representative Jamieson Greer highlights Canada’s attempts to evade its dairy commitments by misallocating its USMCA dairy tariff rate quotas and continuing to export artificially low-priced dairy proteins without appropriate limits. It also touches on Mexico’s need to fully implement common cheese name protections agreed to as part of USMCA. The lawmakers called on the administration to ensure these issues are resolved during the upcoming review process.

“USMCA raised the standard for what a trade agreement could be and promised new opportunities for U.S. dairy farmers,” Gregg Doud, president and CEO of NMPF said. “Unfortunately, the Canadian government has continued to evade its dairy trade obligations, and U.S. dairy farmers are not seeing the full benefits USMCA intended. We commend Representatives Tenney, DelBene, Wied, and Costa for championing this effort and working with the Administration to hold our trading partners accountable.”

“Our industry thrives when trade agreements deliver real results for the people they are meant to support,” Krysta Harden, president and CEO of USDEC said. “Representatives Tenney, DelBene, Wied, and Costa are standing up for our dairy producers and processors by ensuring our trading partners honor their trade obligations. We are grateful for their leadership and for their commitment to securing the full benefits of USMCA for U.S. dairy. USDEC is committed to working closely with both Congress and the Administration to address these dairy issues as the USMCA Review moves forward.”

U.S. dairy exports to Mexico and Canada last year exceeded $3.6 billion, accounting for 44% of total export value. USMCA preserved duty-free access for U.S. dairy into Mexico and introduced a series of provisions to expand market access into Canada and discipline trade-distorting practices, both of which Canada has failed to fully implement.

NMPF, USDEC Testify on USMCA Dairy Priorities at USTR Hearing

NMPF and USDEC Executive Vice President for Trade Policy and Global Affairs Shawna Morris testified today before the Office of the U.S. Trade Representative (USTR), urging the administration to leverage the 2026 U.S.-Mexico-Canada Agreement (USMCA) Review to ensure that the agreement’s anticipated benefits for U.S. dairy producers and exporters are fully achieved.

“USMCA is a critical agreement for the U.S. dairy community,” said Morris at the hearing. “It’s crucial that the Review address targeted implementation problems with Mexico and Canada to create an even stronger agreement that will be up to the task of facilitating U.S.-Mexico-Canadian trade for years to come.”

Throughout her testimony, Morris highlighted a few key priorities, including combatting Canada’s continued manipulation of its administration of dairy tariff-rate quotas (TRQs) that denies U.S. exporters the meaningful market access guaranteed under USMCA. She also focused on Canada’s circumvention of USMCA dairy protein export disciplines has resulted in continued offloading of low-priced dairy proteins, undercutting U.S. products in both domestic and global markets.

Morris urged the administration to ensure Mexico upholds its USMCA commitments to protect common cheese names such as “parmesan” and “provolone.” The issue is increasingly pressing as ongoing European Union trade negotiations with Mexico seek to restrict the use of generic terms in the United States’ largest dairy market.

The testimony builds on joint comments submitted by USDEC and NMPF on Oct. 31, as well as an Aug. 5 testimony and two filings provided to the U.S. International Trade Commission on July 15 and Nov. 17 as part of its Section 332 investigation into U.S. global competitiveness on nonfat milk solids. An investigation report due in spring 2026 will be an important resource for USTR to address Canadian attempts to evade its dairy protein export disciplines.

NMPF Summer Internship Taking Applications

The National Milk Producers Federation is offering a 10–12-week summer internship in the Washington D.C. metro area. This internship offers students the unique opportunity to better understand the intersection of U.S. dairy industry policy, regulatory affairs, and trade.

Interns will have the opportunity to learn from NMPF’s expert staff, covering areas including government relations, regulatory affairs, trade, communications, membership services and the National Dairy FARM Program. More information and the application can be found here. Applications close Dec. 31.

NMPF Calls Out Foreign Suppliers’ Anticompetitive Trade Practices

NMPF submitted final joint written comments with the U.S. Dairy Export Council on Nov. 17 to the U.S. International Trade Commission (USITC) as part of the agency’s Section 332 investigation into the United States’ global nonfat milk solids competitiveness.

The organizations in their comments highlight how Canada continues to distort global nonfat milk solids markets through its new Class 4a pricing system that enables the production of low-priced dairy proteins destined for export. Clear production shifts following USMCA’s implementation indicate a deliberate attempt by Canada to circumvent the trade deal’s export disciplines established for dairy proteins, consequently undercutting U.S. producers at home and abroad. As the United States begins the mandated USMCA 2026 Joint Review, the USITC report will be a significant resource in ensuring that the agreement works as U.S. negotiators intended.

The submission also underscores the long-term competitive imbalance created by the European Union’s historic subsidies for casein and caseinate production, noting that more than four decades of financial support allowed European processors to build a dominant global position that persists today. Although the subsidy scheme ended in 2013, its legacy remains evident in the scale, infrastructure, and export strength of EU manufacturers, particularly in Ireland, France, and the Netherlands. NMPF’s filing urges the USITC to recognize the cumulative effect of these foreign policies on U.S. dairy competitiveness and to reflect these realities in its final report.

The filing complemented an earlier submission on July 16 and joint NMPF and U.S. Dairy Export Council testimony by Jaime Castaneda and William Loux at a July 28 hearing. The investigation follows persistent NMPF advocacy for the U.S. government to address Canadian attempts to evade their USMCA dairy commitments in a manner that disadvantages U.S. producers.

NMPF Strengthens Ties in Mexico

NMPF built on its longstanding ties with Mexico during a USDA agricultural trade mission from Nov. 3–6, where Jaime Castaneda, executive vice president for policy development and strategy, and Shawna Morris, executive vice president for trade policy and global affairs, represented the organization as part of the U.S. delegation of agribusinesses and organizations led by USDA Secretary Brooke Rollins.

NMPF met with Mexican Undersecretary of Foreign Trade Luis Rosendo Gutierrez and leadership from the Mexican intellectual property office. The delegation also engaged Mexican producer and processor organizations and several major dairy importers.

Castaneda and Morris reinforced to Mexican government officials the importance of preserving and strengthening the mutually beneficial dairy trade relationship between the United States and Mexico. As part of that discussion, NMPF pressed Mexican officials to ensure full implementation of U.S.-Mexico-Canada Agreement (USMCA) provisions related to the protections of common cheese terms and prior users of generic names. U.S. exporters’ rights to use certain terms are at risk as the European Union advances toward implementation of its updated trade deal with Mexico, which includes various restrictions on the use of common food names.

NMPF will continue to work with the U.S. and Mexican governments to ensure the important bilateral trade relationship is preserved and outstanding issues like the right to use common names are resolved in the USMCA 2026 Joint Review process.

Young Dairy Leaders Prepare for Future Board Service at Annual Meeting

More than 70 young dairy farmers and co-op coordinators representing 12 NMPF member cooperatives met for leadership training during the National Young Cooperators (YC) Program’s annual Leadership and Development Program, held in conjunction with the Joint Annual Meeting.

The professional development event held Nov. 9-11 focused on what it means to serve on a board of directors, with speaker sessions detailing cooperative governance fundamentals, CEO insights on cooperative success, financial fundamentals, ways to manage group conflict, as well as a hands-on workshop about strategic leadership and fostering healthy practices that support long-term business success. The Young Cooperators also got a rundown of the dairy industry in Texas and went on a group tour of the Fort Worth Stockyards, complete with a cattle drive of Texas Longhorns.

YC chairpersons Tim and Megan Schrupp of Eden Valley, MN, helped lead the programming. “Engaging with fellow young dairymen and women through the National YC Program, we have observed the determination, talent, and sense of community that defines this new generation of dairy leaders,” Megan said.

“Continued investment from groups such as NMPF, focusing on leadership, innovation, and collaboration, means that the future of dairy farming rests in capable hands, ensuring our industry will continue to nourish and connect communities for generations to come,” Tim added.

The National YC Program has provided training and leadership development opportunities to beginning dairy farmers for more than 70 years, and aims to provide producers with the education, tools and resources they need to improve their leadership skills, profitability and resilience through year-round virtual and in-person programming.

NMPF runs the program, which is funded by its members with support from Farm Credit, Ever.Ag, Monument Advocacy, Medgene and Agri-Services Agency. The YCs invite employees and owners of dairy farms that are members of an NMPF member cooperative and under the age of 45, as well as co-op staff, to participate.

FARM Program Announces 2025 Excellence Awards Winners

Integrity, ingenuity and the pursuit of excellence earned three farms and one program evaluator this year’s National Dairy Farmers Assuring Responsible Management (FARM) Program’s Excellence Awards, which were announced Nov. 11 at the Joint Annual Meeting.

The awards recognize participants who uphold program values by demonstrating U.S. dairy farmers are committed to producing high quality, wholesome milk.

The 2025 FARM Excellence Award recipients are:

  • Animal Care & Antibiotic Stewardship — Bar E Dairy (Land O’Lakes, Inc.)
  • Environmental Stewardship — Five Star Dairy Farm LLC (Associated Milk Producers Inc.)
  • Workforce Development — Glezen Farms, LLC (Maola Local Dairies)
  • Evaluator of the Year — Lisa Ford (Cayuga Marketing)

“These winners exemplify FARM’s mission of continuous improvement through action, integrity and resilience,” Chief Veterinary Officer Dr. Meggan Hain said. “It’s our honor to highlight the good deeds of the dairy industry, not only to assure customers, but also to reward farmers for their continued contributions and dedication.”

FARM created the awards in 2021 to celebrate farms dedicated to continuous improvement in each of the FARM Program pillars and to recognize a FARM Program evaluator for their exceptional care and attention to the farms they evaluate. The awards are judged by FARM Farmer Advisory Council members and other subject matter experts.

Farms and evaluators may be nominated by fellow dairy farmers and evaluators, members of their communities, extension, cooperative or processor staff, veterinarians, or other industry professionals.

About the winners:

  • Bar E Dairy is located in Kingsburg, CA, and is a member of Land O’Lakes, Inc. Bar E Dairy received the 2025 FARM Excellence Award in Animal Care & Antibiotic Stewardship for its commitment to exceptional animal welfare and judicious use of antibiotics through on-farm technology and innovation.
  • Five Star Dairy Farm LLC is located in Alma, WI, and is a member of Associated Milk Producers Inc. Five Star Dairy earned the 2025 FARM Excellence Award in Environmental Stewardship for its use of conservation practices to promote and maintain the land, water and wildlife in its community.
  • Glezen Farms, LLC is located in Lisle, NY, and is a member of Maola Local Dairies. Glezen Farms secured the 2025 FARM Excellence Award in Workforce Development for its dedication to fostering a safe, informed and responsible workforce through training and resource investment.
  • Lisa Ford is based in Auburn, NY, and is a FARM Program evaluator for Cayuga Marketing. Lisa took home the 2025 FARM Evaluator Excellence Award for her devotion to serving Cayuga members through education, leadership and advocacy.

Ellsworth Wins Top Prize at NMPF Dairy Contest; Lanco Pennland Takes Reserve

A Habanero Ghost Jack from Ellsworth Cooperative Creamery took the top prize in NMPF’s annual cheese and dairy products competition, while Lanco Pennland took the overall Reserve Chairman’s award with its Sweet Cheddar, victories celebrated at the Joint Annual Meeting cheese reception Nov. 12.

Judges noted the high quality of the jack cheese combined with the delicate balance of flavor with the habanero and ghost peppers in giving its top award to Ellsworth for its cheese produced by Team Menomonie of Menomonie, WI. The Sweet Cheddar, produced in Hancock, MD by the team of “Kylie and Ben,” was one of several awards won by Lanco Pennland, which as a new member participated in its first NMPF cheese contest this year.

The annual dairy product contest, commonly called “the cheese contest,” offers NMPF members an opportunity to showcase the top-quality products. Butter was added to the contest in 2024, and yogurt in 2022. Fourteen NMPF cooperative members submitted 240 entries and more than 3,000 pounds of dairy products for this year’s contest.

Contest judges included Allison Reynolds from USDA, Timothy Meyers, College of DuPage, Gina Mode, Center for Dairy Research at the University of Wisconsin-Madison and Luis A. Jimenez-Maroto, also with the Center for Dairy Research.

The top prizes, the Chairman’s Award and the Reserve Chairman’s, are decided by judges’ consensus.

In other awards, the best Italian also went to Lanco Pennland for its provolone. The best cottage cheese was awarded to Prairie Farms Dairy, Inc. for its Regular, small curd cottage cheese produced in Carbondale, IL by their Carbondale team. The best butter went to Agri-Mark, Inc. for its Salted 83 butterfat Euro Style Butter made in West Springfield, MA and best yogurt went to Prairie Farms Dairy, Inc. for its vanilla yogurt made in Wichita, KS by its Wichita Culture Team.

A full list of winners is here.

NEXT Holds First Meeting as Monthly Assisted Export Sales Top 15 Million Pounds

NEXT held its inaugural meeting last month to establish expectations, provide an in-depth report on program operations and identify steps to keep the program nimble and responsive to market conditions as the program itself saw another successful period of boosting U.S. dairy exports.

NEXT member cooperatives secured 107 contracts in November, adding 15.4 million pounds of product in NEXT-assisted sales in 2025. These products will go to customers in Asia, Oceania, Middle East-North Africa and South America and will be shipped from November through February.

The sales mark another month of progress for NEXT, which has seen strong results out of the starting gate in the second half of the year.

NEXT (NMPF Export & Trade), which provides a means to move domestic dairy products to overseas markets by helping to overcome U.S. dairy’s trade disadvantages, was launched at NMPF’s June board meeting. November’s Joint Annual Meeting provided an opportunity for NEXT members to meet on their own on Nov. 9.

Meanwhile, the NMPF board at its meeting approved a Strategic Advisory Group for NEXT, to shape the program by providing direction on programmatic initiatives and enhancements. Members of the group consist of representatives from participating cooperatives as well as two non-voting advisory positions. Michigan farmer and chair of Michigan Milk Producers Association, Doug Chapin, will serve as the NEXT Strategic Advisory Group chair with NMPF’s Will Loux serving as the program’s first executive director.

The advisory group will reconvene in January, as participants look to build upon the program’s initial success. Anyone interested in participating in NEXT should contact Will Loux at wloux@nmpf.org.

Rollins Touts Milk Action Plan to NMPF Leadership

Agriculture Secretary Brooke Rollins touted the Trump administration’s milk action plan to support American dairy farmers at NMPF’s annual meeting.

“I want to be very clear. We will never stop fighting for those of you in the dairy industry and across rural America we have reached that golden age for our producers,” said Rollins, a Texas native who keynoted the Joint Annual Meeting hosted by NMPF, the United Dairy Board and the United Dairy Industry Association. “Dairy farmers have delivered for America for 250 years, and now it’s time for us to deliver for you.”

In her remarks, Rollins outlined USDA’s dairy priorities, outlining the administration’s four-point approach to support the industry, including:

  • Incentivizing dairy consumption through changes to the Dietary Guidelines for Americans, expected in December or early January;
  • Working to drive down input costs;
  • Facilitating investments in American milk processing; and
  • Expanding markets to help milk producers prosper.

Rollins also noted the importance of farm-labor issues, pledging to seek federal changes to rules and regulations in coordination with the departments of Labor and Homeland Security while noting that broader changes will require congressional action. “We are acutely aware of the unique labor needs of the dairy industry,” she said.

Rollins became the 33rd U.S. Secretary of Agriculture earlier this year after serving as the Founder, President, and Chief Executive Officer of the America First Policy Institute. During President Trump’s first administration, she was the Director of the Domestic Policy Council and Assistant to the President for Strategic Initiatives in the White House. She also previously served as Director of the Office of American Innovation. In these roles, she developed and managed the domestic policy agenda of the Trump administration.

NMPF Annual Meeting Spotlights Farmer Progress

U.S. dairy farmers are thriving in the marketplace even as labor shortages and a volatile policy environment remain challenges, dairy industry leaders stressed at NMPF’s annual meeting.

U.S. dairy is well-positioned for growth, NMPF President & CEO Gregg Doud said in remarks Nov. 11.

“I love where we are in this industry right now, today, folks,” he said, noting $11 billion in new dairy-plant investment currently underway nationwide. “Yes, there’s going to be uncertainty. My goodness, there’s uncertainty. But we’re in expansion mode. And I love it.”

Dairy producers in the past year have grappled with workforce instability and a shifting trade environment even as consumer demand has remained strong and the nutrition and policy communities increasing recognize the benefits of dairy. But the firm foundation built for dairy over the past several years bodes well for the industry’s future, said outgoing NMPF Chairman Randy Mooney, who used his remarks to reflect on 17 years leading NMPF’s Board of Directors.

“We’ve built a stronger foundation for dairy farmers across the country by ensuring that each and every day, farmers, no matter the size of their operation are where they call home, have the tools, the support, and the representation they need to succeed on their operation for generations to come,” he said. “We’ve moved the industry forward on major policy fronts, and together, we’ve made collective voice stronger in Washington.”

Featured panelists at the meeting’s general session included Doud, who appeared with fellow dairy CEOs Barb O’Brien of Dairy Management Inc. and Krysta Harden of the U.S. Dairy Export Council. A session on revenue opportunities for dairy farmers featuring Katie Cook, Vice President, Farm Animal Sustainability, Elanco Animal Health; Mark Purdy, Director of Product and Portfolio Management, Meristem; and Joel Ysselstein, General Manager, Meadowvale Dairy, also highlighted the event.

The meeting ran Nov. 9-12.