Author: Rachel Ravencraft

USDEC and NMPF Sign Partnership with Guatemalan Dairy Association

Posted on by Rachel Ravencraft

The U.S. Dairy Export Council (USDEC), National Milk Producers Federation (NMPF), and Guatemalan Dairy Development Association (ASODEL), signed a memorandum of understanding yesterday that will strengthen ties between the U.S. and Guatemalan dairy industries as they advocate for free and fair trade policies and promote greater dairy consumption.

The agreement outlines objectives aimed at strengthening communication and knowledge-sharing between the two industries, underscoring the economic and social significance of the dairy sector, and addressing trade barriers that negatively impact both producers and consumers alike.

The agreement outlines objectives aimed at strengthening communication and knowledge-sharing between the two industries, underscoring the economic and social significance of the dairy sector, and addressing trade barriers that negatively impact both producers and consumers alike.

“This agreement marks an important milestone in the U.S. dairy industry’s ongoing dedication to collaborating with and supporting our partners in Guatemala and throughout Latin America,” said Krysta Harden, president and CEO of USDEC. “A strong trade relationship benefits both U.S. and Guatemalan dairy sectors, and it’s clear that imposing misguided trade barriers harms everyone, particularly Guatemalan consumers. We are excited to work together to continue to build a strong partnership between our two industries.”

“The U.S. and Guatemalan dairy sectors share values and common goals,” said Gregg Doud, president and CEO of NMPF. “We’re thrilled to collaborate with ASODEL to champion effective, forward-thinking policies that will strengthen the dairy industry in the Americas and globally.”

“ASODEL is dedicated to improving the competitiveness and long-term viability of the Guatemala dairy industry,” said Ramiro Pérez, director general of ASODEL. “This collaboration with USDEC and NMPF strengthens our capacity to fulfill that mission, supporting not only our members but also Guatemalan consumers who rely on both domestic and imported dairy products.”

The agreement complements similar agreements USDEC and NMPF have made throughout Latin America, including with the Colombian Association of Dairy Industry (Asoleche), Sociedad Rural Argentina, the Inter-American Institute for Cooperation on Agriculture (IICA) and the Chilean Federacion Nacional de Productores de Leche (Fedeleche).

Expanded resources benefit farmers

Posted on by Rachel Ravencraft

By Nicole Ayache, Chief Sustainability Officer, National Milk Producers Federation

The National Dairy Farmers Assuring Responsible Management (FARM) Program launched FARM Environmental Stewardship (ES) Version 3 late last year, using the latest science and technology to support producers in assessing sustainability opportunities that align with their business goals. Since its launch, the FARM Program has developed additional training and guidance materials to help participants better understand FARM ES Version 3.

The Version 3 User Guide was released last month. It provides key information about the evaluation tool and details the data inputs of an evaluation to foster consistency and confidence in data collection. The guide dedicates a chapter to interpreting outputs from the Version 3 assessment to support accurate interpretations of greenhouse gas (GHG) emissions footprints.

FARM ES launched a self-paced, online evaluator training course that covers the core elements of an evaluation and is required for certification. Advanced training sessions are available for evaluators looking to deepen their expertise. Each session addresses key areas of the evaluation process, such as data inputs, interpreting results, and available resources. Sessions also explore the new scenario analysis function of the Version 3 evaluation tool, so evaluators can better support farmers in using this new functionality to inform decision-making.

The program area will also offer a Prep Guide, outlining steps producers can take to prepare for an on-farm evaluation. Both the recently published User Guide and the forthcoming Prep Guide share information on expectations and best practices for completing an evaluation.
FARM ES Version 3 enables robust scenario analysis so a farm can analyze the effects of potential management or practice changes, including the potential effect on milk productivity as well as greenhouse gas (GHG) emissions. The Ruminant Farm Systems (RuFaS) model, which powers the Version 3 evaluation tool, incorporates cutting-edge research to model a whole-farm system. Through this process, FARM ES results can highlight potential opportunities for improved efficiency and cost savings.

FARM ES is working on expanded capabilities for the evaluation tool, such as making it easier to run what-if scenarios by offering preset options. FARM ES will also incorporate scientific updates from the RuFaS model over time. The economic module coming to RuFaS, for example, will offer FARM ES users the option to run a partial-budget analysis when reviewing scenario results.

The FARM Program continues its mission of fostering a culture of continuous improvement by providing farmers with tools and resources for on-farm best management practices. The FARM ES tool provides a unified platform built by and for the U.S. dairy community, powered by peer-reviewed credible science. U.S. dairy farmers are actively involved in shaping the FARM ES Program. It unifies industry response to customer requests for sustainability data, helping to streamline sustainability measurements into one program.

For more information on FARM Environmental Stewardship, please visit nationaldairyfarm.com.

This column originally appeared in Hoard’s Dairyman Intel on March 17, 2025.

Lactose-Free Milk Makes Schoolkids Smile

Posted on by Rachel Ravencraft

Jessica Shelly is the Director of Student Dining Services for Cincinnati Public Schools in Cincinnati, Ohio. She’s responsible for overseeing the service of more than 60,000 meals a day in the lunchroom operations at 65 schools.

And in 2023, her school system tried something different: It offered its students lactose-free milk. The hugely successful pilot project has now been adopted district-wide, improving nutrition, boosting school lunch participation and reducing food waste. The Cincinnati model points to a promising path for milk in schools, as student bodies become more diverse and millions of children rely on school meals as their main nutrition source for the day.

“These are kids who may not be able to go home to a refrigerator full of food, and so it’s our job to make sure that we are providing them with the most healthy and nutritious meals possible when they’re here with us at school,” she said. “Part of that is making sure they have all the nutrients and protein they need, and we know that milk plays a large role in that.”

For more of the Dairy Defined podcast, you can find and subscribe to the podcast on Apple Podcasts, Spotify and Amazon Music under the podcast name “Dairy Defined.”

Dairy’s Future Depends on Trade, and the U.S. Can Deliver

Posted on by Rachel Ravencraft

A billion pounds of cheese can’t be wrong: Exports point to a bright future for U.S. dairy.

The statement is true, it’s simple, and it can be easy to get lost in the back-and-forth of trade disputes among the United States and its partners. Those headlines will remain with us, as trade policy inevitably becomes a part of discussions over national security and economic competition. What remains is the undeniably real growth of U.S. dairy exports, and their critical importance toward building a better future for our industry.

Back to that billion pounds. 2024 was a record for U.S. cheese shipments, by far. U.S. cheese exports rose 17% to 508,808 metric tons, topping 2022’s previous record by more than 75,000 metric tons. Cheese exports have never topped 500,000 metric tons, which translates to more than 1 billion pounds.

Butterfat volumes improved, as have dry whey, casein and fluid milk. And while challenges with China and its soft economy kept last year from topping 2022’s overall record, sales still rose to their second highest ever.

Trade agreements that the U.S. has negotiated over the past couple decades have played a major role in helping lay the groundwork for that growth and last year’s milestone cheese export record.

With more U.S. processing capacity online, our cheese exports are poised for even more global growth. We’re developing and expanding promising markets such as Indonesia while maintaining dominance in our backyard, even as competitors like New Zealand try to elbow their way in to offset China’s weak growth. Across dairy, these positive developments will continue to grow. From 5.2 percent of U.S. milk production in 2000 to 16.4% percent today, trade has become an increasingly important outlet for farmers’ milk. It creates a promising future — and at the same time, it means the future depends on it.

At the National Milk Producers Federation, working in partnership with the U.S. Dairy Export Council, our efforts to unlock new markets and create a positive policy environment are persistent.

  • In key foreign markets, U.S. dairy exporters are at a distinct disadvantage because of tariff cuts that the European Union or New Zealand have negotiated in their own trade agreements with those countries. We’re finally now able to take advantage of lower tariffs in many countries. including the 0% tariffs phased in under the Dominican Republic-Central America Free Trade Agreement (CAFTA-DR), signed back in 2004. But that only underscores how much work hasn’t been done and remains left to do.
  • Because the United States hasn’t kept pace on the trade agreements front, NMPF and USDEC have been pursuing unilateral tariff cuts with targeted trading partners. We’ve already seen successes with China on cheese, from Vietnam on various dairy products, and just last year from the United Kingdom on certain milk powder sales; we’re now actively working to chip tariffs down further with the United Kingdom, China and Taiwan. Two of my staff will head to Taiwan next month to advance that goal.
  • We’re also pushing against trade barriers that are arising as countries invent new policies that threaten to disrupt our dairy sales. We’ve devoted extensive efforts to beating back a politically motivated countervailing duty case in Colombia. And, we’re focused on ensuring that currently open markets stay that way, and pursuing ways to streamline and expand trade with partners such as Indonesia, Costa Rica and Canada. Our efforts are positioning us well to make headway with the new administration.
  • To advance beyond past trade agreements, we are always looking for opportunities to forge new deals that help exporters compete in targeted ways, much like how the U.S.-Japan agreement negotiated under the first Trump Administration boosted our cheese and whey exports. We’re also pushing for strong protections for our cheese exports using common names like “parmesan” and addressing the $2.7B dairy trade deficit we have with the EU.

We’re laying out all of these goals, and more, to the new administration to position them as key deliverables as USTR prepares to meet the White House’s April 1 deadline for submitting major trade plans.

These efforts will continue to build on the momentum we’ve created through decades of patient work, from USDEC’s on-the-ground efforts to our unparalleled global market intelligence to collaborative efforts such as the Cooperatives Working Together program, which is currently in the midst of a reinvention.

And one more thing about that billion pounds of cheese. There are more than eight billion people on this planet. We’ve only just begun.

Gregg Doud

President & CEO, NMPF

Dairy Groups Applaud Administration Vaccine Support, Thank USDA for Plan

Posted on by Rachel Ravencraft

Leaders from the National Milk Producers Federation (NMPF) and the International Dairy Foods Association (IDFA) released the following statements today in response to the Trump Administration’s updated response plan for highly pathogenic avian influenza (HPAI) that is affecting our nation’s dairy herds.

NMPF President and CEO Gregg Doud said the following: “Dairy farmers and cooperatives appreciate USDA’s leadership in supporting American agriculture and safeguarding animal health as it deals with what soon will be a second year of H5N1 bird flu disruptions in dairy cattle. Dairy farmers and all of agriculture takes biosecurity seriously, and we thank USDA and the Trump Administration for actions that will further those efforts.

“We support the department’s initiatives to advance vaccine development and deployment that will help control, and ultimately eliminate, the virus in dairy cattle. And we also want to remind consumers that, even as dairy farmers are working with veterinarians and officials at all levels of government to eliminate this animal health threat, milk for consumers remains safe to drink because of the effectiveness of pasteurization.”

IDFA President and CEO Michael Dykes, D.V.M., said the following: “The International Dairy Foods Association is grateful to Agriculture Secretary Rollins for investing up to $100 million in new and ongoing research into animal vaccinations and therapeutic tools to manage highly pathogenic avian influenza in our nation’s dairy herds and commercial poultry flocks. We continue to urge USDA and its federal partners to act quickly to develop and approve the use of safe, effective bovine vaccines to guard against current and future strains of avian influenza affecting U.S. dairy. It is essential that the federal government work with our industry to ensure a vaccination strategy is feasible and cost-effective for farmers while working with international trading partners to assure the use of vaccines does not limit or disrupt U.S. agricultural exports.”

 

Milk-Drinking is Having a Moment

Posted on by Rachel Ravencraft

The good news keeps coming for fluid milk.

According to year-end USDA data, fluid milk consumption, in a slow decline for the past five decades, increased in 2024. The 0.6% increase to 42.98 billion pounds is the first year-over-year gain since 2009. And unlike that year, it didn’t happen because low prices and a bad dairy economy prompted grocery stores to practically give it away. Milk prices are relatively high these days, and people are drinking more milk because… well, because they want to.

And the story isn’t just that they’re drinking more milk. It’s also about why they’re drinking milk, as well as what kind of milk they’re drinking.

Source: USDA. Note: Whole milk total includes flavored varieties. Flavored Reduced-Fat includes 2%, 1% and skim. Other Milk includes buttermilk. All categories include both conventional and organic milk.

Driving much consumer interest in real milk consumption is the awareness that it’s a protein powerhouse. And that’s only part of the unique package of essential nutrients milk has to offer that leaves over-engineered, nutritionally inferior plant-based substitutes in the dust. (Not to mention their many weird ingredients.)

Fluid milk’s gains are built on whole milk, also known as “the milk that tastes most like milk.” Not to begrudge lower-fat varieties — dairy farmers support whatever milk you choose, as long as it’s actual milk and not one of the misnamed beverages — but whole milk’s popularity shows just how intrinsically tasty dairy is, as well as how much more popular milk could be if it, say, were offered on a school lunch menu to children who drink it at home.

The increase also accentuates the lie of the plant-based imposters, which fell in sales for the third straight year. After years of their misinformation, painting their gains as inevitable, milk isn’t just getting back its market share — it’s adding to its already overwhelming preference in the marketplace. And no amount of over-processing of nut-of-the-moment re-engineering is going to change that.

And with that, it’s time for government policy to match consumer reality. The Whole Milk for Healthy Kids Act (which you can support here) would bring whole and 2% back to schools, giving schoolkids access to the same popular, healthy varieties they drink at home. And FDA’s enforcement of its own rules on milk’s Standard of Identity (or congressional passage of the Dairy PRIDE Act), would do a lot to clear up consumer confusion over nutrition in the marketplace.

Milk has a lot of momentum heading into the year — which, really, just puts it in the same position as the rest of dairy, the popularity of which remains the highest it’s been since the 1950s. So really — literally — raise a glass to this today. Because the number of glasses being raised is only growing.

 

Science Makes the Case for Whole Milk, Teicholz Says

Posted on by Rachel Ravencraft

You don’t have to be part of the dairy sector to see how important whole milk is for children, best-selling author Nina Teicholz, Ph.D., said in the latest Dairy Defined Podcast.

That’s because nutrition science makes a compelling case for full-fat milk, underscoring the importance of getting whole milk back in schools, the goal of the Whole Milk for Healthy Kids Act, she said.

Children who drink whole milk tend to be healthier, she said. “You need the fat in the milk to digest the vitamins that are in the milk, those are fat soluble vitamins. “I’m not a dairy advocate, but it turns out that the science supports the position of those of people in the industry who would prefer to see whole milk back in schools.”

Teicholz, author of “The Big Fat Surprise: Why Butter, Meat and Cheese Belong in a Healthy Diet,” also discussed how food policy might be shaken up by Robert F. Kennedy Jr’s. confirmation as Health and Human Services Secretary.

NMPF has a call to action supporting the Whole Milk for Healthy Kids Act for listeners who want to get involved, here. For more of the Dairy Defined podcast, you can find and subscribe to the podcast on Apple Podcasts, Spotify and Amazon Music under the podcast name “Dairy Defined.”

NMPF Statement on Bipartisan Whole Milk for Healthy Kids Act

Posted on by Rachel Ravencraft

From NMPF President & CEO Gregg Doud:

“NMPF commends House Agriculture Committee Chairman Glenn ‘GT’ Thompson, R-PA, and Rep. Kim Schrier, D-WA, for continuing to lead their bipartisan Whole Milk for Healthy Kids Act to help increase kids’ access to milk’s vital nutrients.

“The Dietary Guidelines Advisory Committee reaffirmed in its Scientific Report last December that most kids and adolescents are not meeting daily dairy intake recommendations. Good nutrition is a cornerstone of children’s health and development, and milk plays an unparalleled role in providing the nutrients kids need to grow and thrive. But kids take more milk, and drink more milk, in school when they have nutrient-dense options they like. A growing body of scientific evidence shows that dairy foods at all fat levels have a neutral or positive effect on health outcomes, ranging from lower prevalence of obesity and diabetes to reduced heart disease risk and healthy cholesterol levels.

“We are grateful to the House Education and the Workforce Committee for approving the Whole Milk for Healthy Kids Act today on a bipartisan vote. It’s a critical step toward finally expanding the popular, healthy milk options schools can serve to improve student nutrition.”

Diving in on Dairy’s Legislative Agenda

Posted on by Rachel Ravencraft

President Donald Trump and Vice President J.D. Vance have now taken their oaths of office, and the 119th Congress has been seated. While the opening weeks of a new Congress and presidency focus on nominations and organization, these important housekeeping processes will soon give way to a busy legislative session.

We know dairy is ready for an action-packed 2025. NMPF’s major legislative goals begins with passage of a five-year farm bill, but what makes up that bill for dairy is just as important.

First, enabling schools to offer whole and reduced-fat milk is paramount. Milk provides 13 essential nutrients and is the top source of calcium, potassium, phosphorus, and vitamin D for children ages 2-18. However, just last month, the Dietary Guidelines Advisory Committee’s Scientific Report reaffirmed that 88% of all Americans are underconsuming dairy. The bipartisan Whole Milk for Healthy Kids Act, recently reintroduced in Congress, provides the solution. This bill would allow, but not require, schools to serve all varieties of milk, including whole and reduced-fat milk. A growing body of evidence demonstrates that dairy foods at all fat levels have a neutral or positive effect on health outcomes. NMPF strongly supports swift passage of this measure to solve a critical child nutrition problem.

This problem is made clearer by the data. Accurate, transparent data drives strong public policymaking. And that brings up another NMPF policy priority: remedying the persistent lack of accurate data when it comes to the costs of manufacturing raw milk into processed dairy products, which denies stakeholders an essential tool for assessing how milk pricing formulas ought to be structured.

A fix lies in the Fair Milk Pricing for Farmers Act, a bipartisan bill to require USDA to conduct mandatory dairy manufacturing cost surveys every two years. This will equip all voices in the dairy industry with better data to help drive future dairy pricing conversations.

Ongoing discussions on dairy pricing are vital for an industry that continues to innovate and advance. But milk pricing isn’t the only area where innovation is necessary. On the farm, U.S. dairy farmers benefit from safe and effective feed ingredients that can boost productivity in their herds and support environmental stewardship. However, the Food and Drug Administration’s current outdated review process for these ingredients hinders their timely approval and puts U.S. dairy farmers at a disadvantage with their global competitors. NMPF supports the bipartisan Innovative FEED Act, first introduced in 2023, to create a safe but expeditious process for FDA to review these products to help farmers make important gains and stay competitive.

These are just a handful of the major legislative efforts NMPF seeks to advance. Each of these bipartisan bills made headway last year as the House and Senate began their respective farm bill processes. With the new Congress getting ready to produce results, dairy stands ready to get these important priorities signed into law.

Gregg Doud

President & CEO, NMPF

 

The Move Back to Milk

Posted on by Rachel Ravencraft

This just in: The sun rose today, people argued over politics … and consumers keep fleeing from plant-based beverages.

That final statement is becoming so obvious that it wouldn’t be worth writing about anymore – if people paid enough attention. But given the strength of misinformation in 2025, let’s say it again: Plant-based beverages are losing market share to milk, as in real, recognizable-to-your-grandmother, dairy-from-a-mammal milk. The 2024 retail data is in. And here’s what the trend shows.

Source: Circana

According to Circana, which tracks retail sales scans, milk’s sales volume relative to plant-based beverages rose again in 2024, with its relative share now at its highest since 2019. While milk consumption stayed essentially flat, plant-based beverage consumption fell for its third consecutive year, with almond and soy continuing to fall and oats going nowhere. Check out that trend, below.

Source: Circana

What does it all mean?

It likely means that consumers are continuing to catch on to the misleading arguments of plant-based beverage purveyors. It means that people who are seeking truly healthy, sustainable products are rediscovering dairy. It also means that the government should catch up to the people it serves by encouraging healthy choices through enforcing its own standards of identity for dairy terms and making it clear that plant-based alternatives don’t provide the nutrition consumers expect from milk.

But even though all the above is true, we’d answer that question with one word: Sanity. After decades of dishonest marketing and open disregard for FDA rules, truth and healthy nutrition are winning. And dairy farmers are happy to keep that positive trend going, by providing the world’s most perfect beverage, one that’s increasingly chosen over the dishonest knockoffs.

Raise your glass, and many more. It’s the increasingly popular thing to do.

Ready for Action: NMPF’s Bleiberg Anticipates Busy 2025

Posted on by Rachel Ravencraft

With a Republican “trifecta” of House, Senate and White House control, 2025 will be an active year in Washington, NMPF Executive Vice President for Government Affairs Paul Bleiberg said in a Dairy Defined Podcast released today.

“Everybody should just buckle up. It’s going to be a busy 2025,” said Bleiberg, who leads NMPF’s lobbying efforts.

The trifecta “means a certain ability to move your agenda through unilaterally or without the other party involved,” he said. “It also in broader terms refers to setting the agenda, obviously controlling the different committees and setting topics and moving legislation through broad decisions about governing really do fall to the party that has a trifecta.”

That will have meaningful effects on taxes and other areas of legislation, as well as on regulatory efforts, Bleiberg said. Immigration and trade also promise to be hot topics in the new year, ones with important implications, he said.

For more of the Dairy Defined podcast, you can find and subscribe to the podcast on Apple Podcasts, Spotify, and Amazon Music under the podcast name “Dairy Defined.”