FDA Must Enforce Fake-Dairy Rules, NMPF Tells Agency Ombudsman in New Advocacy Phase

With FDA giving little indication of promised action on proper labeling of imitation dairy products, the National Milk Producers Federation today asked the agency’s ombudsman to ensure that rules are properly enforced.

“Allowing unlawfully labeled ‘plant-based’ imitation dairy foods to proliferate poses an immediate and growing risk to public health; it is a clear dereliction of the FDA’s duty to enforce federal law and agency regulations,” wrote NMPF President and CEO Jim Mulhern in the letter, sent to Dr. Laurie Lenkel, ombudsman for the U.S. Food and Drug Administration. “The FDA’s Office of the Ombudsman must intervene to break the bureaucratic logjam that is adversely affecting consumers. Doing so would fit squarely within the Office’s own mission to ensure even-handed application of FDA policy and procedures.”

The FDA ombudsman, based in the agency commissioner’s office, “serves as a neutral and independent resource for members of FDA-regulated industries when they experience problems with the regulatory process,” according to the agency. NMPF is urging the ombudsman’s office to take appropriate action to remedy the FDA’s lax approach to enforcing its own rules on the use of dairy terms on products containing no dairy ingredients, which have proven impacts on public health – a new phase of advocacy brought about by the agency’s regrettable inaction. The American Academy of Pediatrics and other organizations have offered evidence of nutritional deficiencies caused by confusion over the contents of plant-based versus dairy beverages.

NMPF last year released its own road map offering solutions to how public health, product integrity and free speech could be protected through updated regulations. NMPF also supports the DAIRY PRIDE Act, a potential legislative prod for FDA action, and has asked FDA commissioner Dr. Stephen Hahn to follow up on the pledge he made nearly one year ago to make fake-dairy labeling a high-priority issue at FDA.

NMPF Chair Mooney Says Dairy is Meeting “Biggest Challenges of Our Lifetimes”

The extreme disruptions and financial upheaval caused by the COVID-19 pandemic have created real struggles for dairy producers – and the industry has responded by rising to an unprecedented occasion, said Randy Mooney, chairman of the National Milk Producers Federation, to delegates Monday at NMPF’s first-ever virtual annual meeting.

“We haven’t landed safely yet, but there’s plenty of reason to believe that we as an organization and an industry have risen to the biggest challenges of our lifetimes, and that we’ll be able to look back with pride on our response to the pandemic,” Mooney said in his remarks, this week’s Dairy Defined podcast. The podcast can also be found on Apple Podcasts, Spotify,  SoundCloud and Google Play.

NMPF’s annual meeting continues today and is free of charge to registrants. More information about the meeting — the largest dairy-farmer policy gathering in the U.S. — is here, and registration information is here.

Broadcast outlets may use the MP3 file. Please attribute information to NMPF.

Re-Launched NMPF “Farmer Focus” Tells Dairy’s Story from Those Who Know It Best

On the eve of its first-ever virtual annual meeting, the National Milk Producers Federation today re-launched its “Farmer Focus” series spotlighting the hard-working dairy farmers who nourish the world, telling their stories in their own words and highlighting the contributions dairy makes to the economy, the environment and rural communities. The first installment features Brian Hardy, a dairy farmer near Corinne, Utah whose dairy is a true family affair. It can be read here 

“My oldest son dairies with me, and I appreciate that relationship,” says Hardy, a member of the Dairy Farmers of America cooperative, in Farmer Focus. “Our kids are all close to us and have ties to agriculture in one way or the other. The dairy business has been great to us.” 

Farmer Focus is the flagship of NMPF’s “Sharing Our Story” initiative, which also includes its Dairy Defined thought-leadership series and CEO’s Corner, a monthly thought leadership column from NMPF President and CEO Jim Mulhern.  

NMPF’s annual meeting begins tomorrow and is free of charge to registrants. More information about the meeting — the largest dairy-farmer policy gathering in the U.S. — is hereRegistration information is here