NMPF Advocates for Common Names Protections in USTR Comments

NMPF, in partnership with the U.S. Dairy Export Council (USDEC), submitted comments to the U.S. Trade Representative Jan. 24 that emphasized the U.S. government’s need. to secure commitments from trading partners to assure the future use of certain generic cheese terms. The comments, part of NMPF’s ongoing mission to protect the rights of U.S. cheesemakers to use common names like “parmesan” and “feta” worldwide, were submitted in response to the agency’s request for input on its annual Special 301 review of intellectual property trade issues.

NMPF and USDEC’s submission supported more comprehensive comments from the Consortium for Common Food Names (CCFN), which NMPF’s trade policy team staffs. CCFN reiterated how producers on-the-ground are negatively affected when the European Union confiscates common names, and detailed the specific markets that the administration should prioritize work in to preserve export opportunities.

Work Continues to Fight EU Cheese Name Monopoly Tactics

As a part of NMPF’s continued fight to preserve U.S. dairy companies’ rights to use common food names like “parmesan” and “feta,” NMPF highlighted for the U.S. government examples of continued European Union abuse of geographical indicators (GIs) to seize market share in third-country markets. NMPF provided several examples of GI misuse in Jan. 31 comments for USTR’s Annual Special 301 Report on intellectual property issues. The comments pointed to a more detailed filing from the Consortium for Common Food Names (CCFN), the independent, international organization staffed by NMPF’s trade policy team.

The CCFN comments urged the administration to fight the EU’s name monopolization effort by securing “firm and explicit commitments assuring the future use of specific generic food and beverage terms” from U.S. trade partners. This approach has strong bipartisan support in Congress – in letters NMPF and CCFN spearheaded in 2020, over 160 Senators and Representatives called for a proactive approach to common name protections to foster a more equal playing field for American-made products in international markets.